Project Based Learning
Learn by Doing. Complete 10 projects inside the course to grow your website from scratch across multiple marketing channels. Follow me through every single step!
Lesson 1: Marketing Plan
Develop a buyer persona, set a S.M.A.R.T marketing goal, plan marketing activities & more!
Lesson 2: Market Research
Engage with your audience with an online survey. Analyse their feedback before you start marketing.
Lesson 3: WordPress
Create a WordPress site from scratch. Choose a domain, get hosting and install a theme.
Lesson 4: Email Marketing
Apply basic & advanced strategies to build your email list.
Lesson 5: Copywriting
Structure your sales copy to maximise conversion.
Lesson 6: SEO
Publish a perfectly SEO optimised piece of content.
Lesson 7: Google Adwords
Plan for your first profitable Adwords campaign.
Lesson 8: Google Analytics
Audit your analytics to uncover growth opportunities.